Toyota swipe right campaign

With today’s technology we are all swiping in some direction on our media devices to make a choice. This campaign played off of how we are constantly swiping and letting the world know if we “like” something.These ads were served dynamically via Google Ad Server Platform to target a specific demographic based off of the zip code where the ad was being served.

Agency Collaboration : Saatchi | Client Toyota
Role : Design Production / Programming / Animation